Elevate your hotel performance.


Take your revenue to new heights with Sparrow Hospitality Services.

“Our personal and hands-on approach is what makes us different. I may have a fancy title, but I'll always get my shoes dirty. So will my team.”

Mike Baker, President


Sales are critical in ensuring the success and profitability of any hotel.

Continued sales activities are vital to a property’s success, and Sparrow Hospitality Services provides owners with the ability to grow and maintain those sales efforts at a fraction of the cost of an on-site Director of Sales.

In the current job market, we know how hard it is with staffing. With your teams already stretched thin, it's difficult to devote time to sales. As hotel owners and managers, you may end up relying heavily on online travel agencies (OTAs) to book business for your hotels. This strategy invariably leads to missed opportunities and lost profits. Putting processes in place like the ones we offer allows you and your teams to devote time to sales without needing to hire more team members. This, in turn allows you to focus on customer service and operations while maximizing profits.


Our hands-on approach sets us apart.

While other remote sales companies deploy their salespeople to the property as a last resort, that is where Sparrow Hospitality Services starts. When we partner with you, our priority is to visit your property and work with your team face to face. Once that relationship is established, we work closely with your team to ensure sales lead follow-through and increase base business.

What We Do

hotel concierge shakes hand with sales client

Onsite Team Training

At Sparrow Hospitality Services, our onsite training offers a highly personal and customized approach for your team.

hotel front desk utilizing sales training experience from sparrow hospitality services

Emphasis on Sales

With our priority on sales, we'll help transform the mentality of your team members to ensure optimal success for your hotel.

hotel concierge upsells client through training provided by sparrow hospitality services

A Curated Experience

Our team curates each sales plan to fit the needs of your hotel through data analysis, market research, and your specific objectives and sales goals.

Driving Top-Line Revenue


years of combined experience


consistent positive ROI


satisfied partners

Some of our clients:

Get in touch

Sparrows are symbolic of productivity, cooperation, and teamwork. Through their extraordinary problem-solving abilities, they can thrive in many environments while finding joy in the little things in life.